Alwin Hoogerdijk
The Art of Ignoring

You’ve got your hands full, doing development and customer support.But then the experts tell you that you should:
Do SEO, run Adwords, split test your site design, fight piracy, fix your trial edition, send newsletters, write press releases, tweet on Twitter, create mac apps, register your trademarks, publish articles, find affiliates, track your sales, do retail, localize your software, create mobile apps, move to web apps, optimize your shopping cart, etc, etc….

Juergen Weichert
deal united GmbH

Conversion 3.0 – the next level in creating incremental revenue

Andrew Kazyrevich - Codevanced

Distributed Agile Development

Looking for flexibility and responsiveness intrinsic to agile approaches, distributed teams have to face a lot
of challenges unknown to colocated ones. Their success or failure in adopting to the environment is often a question
of success or failure of the project.

Social Media for startups/microISVs

Digital River

Back-Up CDs: How to Grow Your Net Revenue Per Customer

Digital River

Affiliate Systems: Using Coupons to Help Get You Through the Economic Slump

Rüdiger Kügler-
WIBU- SYSTEMS

Protection of .NET Assemblies

- against reverse engineering
- against pirate copies

Mike Kuznetsov - Aflex Software Inc.

Ways to enter the Russian/CIS markets

The real experience of representing software vendors in Russian and CIS markets. The ways we use to start from the scratch and achieve strong sales growth.

Digital River

Grow Globally, Pay Locally:
Strategies for Growing Your Sales in Emerging Markets

Aleksey Savkin -
CEO of AKS-Labs

Managing team of remote developers
No money, but a lot of passion! How to
start growing your business from scratch.

-- how to prevent legal problems in future related to trademarks, patents and so on.
-- how to find and hire people (in "no money" situation finding and
managing remote developers it a great idea)
-- general business issues on different levels, including
optimization of operations, growth planning, financial planning

Dirk Heidemann
Deutsche Telekom AG

Telco capability integration into web applications

Adding Telco capabilities such as voice functionality or location information into applications is an idea that leapfrogs conventional computing and opens new opportunities and value for telcos, developers and end-customers. Deutsche Telekom provides access to its capabilities through its developer portal

In this session we will share with you our ideas and would like to openly discuss your ideas and your future requirements.

*/+Event- und Networking-Dinner-Conditions: At 07:30 pm on Saturday and at 08.:00 p.m. on Sunday until latest 11:00 p.m. there will be the networking dinner at the Kempinski Conference hotel. These two networking dinners (with one beverage) are included with the full conference registration. (140 or 160 Euro).

After this networking dinners there will possibly be additional events that are free to access for all participants.

These events are either planned and payed for in coordination with a sponsor or solely by the ESWC e.V. If planned by the ESWC e.V. you pay what you eat or drink (especially at the Friday Pre-Event). The relevant sponsor or the individual participant at events where you pay what you eat or drink is responsible for the event itself. No member of the ESWC e.V. or member of the board can be made responsible in any legal form. All legal claims towards the ESWC e.V. or any appointed representative of the ESWC e.V. concerning personal or injury or damage or loss of property or belongings, or due to natural catastrophies, accidents or terrorist actions - are excluded. By taking part in these events every individual participant and any company or business entity declares its consent to these conditions. Any registered participant may take part in these events. Additional persons (friends, spouses, partners, family etc.) receive - on written request - an access badge free of charge, that is exclusively valid only for the concerned event. Only through this written note the participation of additional persons is possible. Please register additional persons until October 15, 2009 by writing to event <at> euroconference.org Please keep the confirmation by the ESWC in printed form with you. Thank you very much for your understanding.!

*The compilation of our schedule is an evolutionary process in its best sense, since it is open to suggestions and ideas of creative people like you. Therefore changes and alterations to this schedule may happen without further notice the following months.

Current version as of July 01, 2009